This holiday season, kitchens across America are coming alive with the comforting aroma of baked goods—and few ingredients bring as much warmth and joy as peanut butter. In addition to giving us the classic peanut butter cookies and festive fudge and pies that nourish our souls, peanut butter is also one of the most affordable protein sources - making it a symbol of comfort and care during a season meant for giving.
Spread Joy with Peanut Butter
With a serving of peanut butter costing only $0.19 on average (1), peanut butter offers families an easy way to create nourishing holiday moments without stretching their budgets. It’s a pantry staple that works just as well in a batch of homemade gifts as it does in a weeknight meal before a busy evening of shopping, concerts, and celebrations.
Peanut Butter can be the heart of holiday moments with recipes like:
- Soft Ginger Peanut Butter Cookies
- Easy Peanut Butter Chocolate Cheesecake
- Fiery Peanut Butter Cupcakes
- PB&J Muffins
- Crunchy Honey Peanut Chicken
- PB Overnight Oats
- PB Noodles
- PB Granola Bars
Beyond eating peanuts and peanut butter, peanuts can be used in your holiday decorations.
Give Back with Peanut Butter
And beyond our own homes, peanut butter continues to play a meaningful role in communities nationwide. Its long shelf life, versatility, and nutritional value make it one of the most requested items at food banks—allowing anyone to give back in a way that truly supports families in need.
An easy way to give back this season is to bring nonperishable items to your local food bank. Peanut butter is a great food to donate as it is energy-dense, nutritious, easy to eat and doesn’t require refrigeration.
Peanut Butter: A Small Price for Big Holiday Joy
This year, whether you’re cooking for a crowd or giving back to your community, peanut butter proves that comfort, generosity, and great taste don’t have to come at a high cost. It’s a small jar with the power to make holiday gatherings both joyful and affordable.
Sources:
(1) Circana Scan Data Comparisons 2024 Q4 for Peanut Butter and Snack Nuts.